Makeup

Buh-bye, Tangerine Tango. The Pantone Color of 2013 Is ...

Emerald Green! See why we're all going green in 2013 with this roundup of gorgeous emerald makeup

by Sarah Carrillo

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It's the color of money, envy, and good 'ole Kermit, and now it's the Pantone color of 2013: green (well, Emerald Green to be exact).

We are psyched to see this shade take center stage in 2013, and love that it's way more wearable than 2012's hue, Tangerine Tango. Swipe it on your nails, use it as shadow and liner, it even makes a great color for a little hair flair.

Click here to see the Emerald Green beauty picks you'll want to try now.

To get you started, we've collected our favorite emerald-hued makeup and nail polishes. You can keep things subtle by swapping your black liner for emerald or go all-out with an emerald smoky eye. But may we suggest snagging these emerald products pronto. Now that it's the 2013 Pantone color of the year, there's a good chance anything with a green tint will be flying off the shelves.

So, how does Pantone chose its color each year? The company starts by surveying fashion and design industry experts about the colors they're working with, then a committee chooses the final shade. (Yeah, we were hoping there was some sort of psychic, mystical side to all of this, too, but it seems pretty straightforward.)

Now that you know the full story, keep clicking to see the Emerald Green makeup and nail polish you'll want to try now to stay on trend.

SEE NEXT PAGE: Elizabeth Arden Beautiful Color Eye Shadow in Shimmering Emerald, $18.50

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products mentioned

Elizabeth Arden Beautiful Color Eye Shadow Single

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As low as $11.00

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Nails Inc. Nail Polish

9.3

Urban Decay 24/7 Glide-On Eye Pencil

8.7

Sally Beauty FingerPaints Nail Color

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L'Oréal Paris Infallible 24 HR Eye Shadow

8.9

As low as $0.00

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Butter London Nail Lacquer

8.2

Stila Stay All Day Waterproof Liquid Eye Liner

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Older comments

I am so pleased about this! I just could not pull off the tangerine craze. Emerald green colors have always been my go to colors just to be different, funny now, they are going to be the it colors of the season! Emerald eye shadow makes my eyes pop! can't wait to see what new shades are going to be introduced by cosmetic companies! I already have so many emerald colored products, won't have to break my piggy bank for this new trend!

by lesa5363 Monday, March 4, 2013 at 06:14AM Report as inappropriate

Emerald is a beautiful color and a huge departure from 2012's tangerine. I have Butter LONDON's British Racing Green nail polish and it is very nice. However, I think this color will be more difficult to incorporate in makeup looks.

by HeathRene Friday, March 1, 2013 at 02:34PM Report as inappropriate