Beauty Tips
8 Secrets Cosmetic Companies Don't Want You to KnowYou won't believe what these cosmetic chemists had to say about your beloved beauty products |
Generic Imitators Are the Real Thing Perusing the aisles of the drugstore, you've probably seen that just about every brand name beauty product has a generic version. Flip them over and you'll see the exact same ingredients, in the exact same order. The only difference? The price. Still, you can't help but wonder, there must be something different about that brand name version to make it 20-40 percent more expensive ... right?
Wrong, according to Alcide, who says that the generic, pharmacy brand versions are the exact same thing as the brand name stuff. In fact, in order for big brands to get shelf space in stores like CVS, they have to be okay with CVS placing their (almost identical) product package next to the brand name product.
However, our editorial team can attest, there is an upside to plunking down for brand name goods. That high-end packaging you're paying for can do a better job protecting the product (and your investment) or make the product more user-friendly. As in, it doesn't break the first time it hits your bathroom floor or squirt sideways out of the canister. Our editorial staff tested a slew of generic beauty products, and although we gave a thumbs-up to some knock-offs, we also noticed that the packaging often ruined whatever quality or value there was in the off-brand version.
And Alcide makes sure to clarify that it's only the imitators that generic skin care brands are equal to. While a pharmacy brand moisturizer might be equal to a similarly packaged brand name drugstore moisturizer, that doesn't mean it's on par with a high-end line found in department stores. "The reason you are getting a a skin care product for $10 versus $60 is because the cheap product is mostly water and fillers without a high amount of active ingredients," explains Alcide.
SEE NEXT PAGE: They Know Everyone Loves a Good Story
Wrong, according to Alcide, who says that the generic, pharmacy brand versions are the exact same thing as the brand name stuff. In fact, in order for big brands to get shelf space in stores like CVS, they have to be okay with CVS placing their (almost identical) product package next to the brand name product.
However, our editorial team can attest, there is an upside to plunking down for brand name goods. That high-end packaging you're paying for can do a better job protecting the product (and your investment) or make the product more user-friendly. As in, it doesn't break the first time it hits your bathroom floor or squirt sideways out of the canister. Our editorial staff tested a slew of generic beauty products, and although we gave a thumbs-up to some knock-offs, we also noticed that the packaging often ruined whatever quality or value there was in the off-brand version.
And Alcide makes sure to clarify that it's only the imitators that generic skin care brands are equal to. While a pharmacy brand moisturizer might be equal to a similarly packaged brand name drugstore moisturizer, that doesn't mean it's on par with a high-end line found in department stores. "The reason you are getting a a skin care product for $10 versus $60 is because the cheap product is mostly water and fillers without a high amount of active ingredients," explains Alcide.
SEE NEXT PAGE: They Know Everyone Loves a Good Story