Beauty Tips

10 New Beauty Products You'll Want to Get Your Hands on This July

From Essie's new at-home gel nail polish to the three-step system that will give you brighter skin in minutes, this month's must-buy products are total game changers

by Dawn Davis | COMMENT

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LED-Free Gel Polish From Essie I love having a fresh manicure, but I'm a slacker about getting one. I often go weeks with bare nails -- mostly out of laziness or lack of time. However, Essie Gel Couture Nail Polish, $11.50, is changing all that. It's one of the few nail polishes I can decently DIY (because the brush is awesome -- wide and easy to control), and I can get it to last a full 10 days or more -- even if those days involve cleaning my house or frolicking in the ocean. While it's called a gel, there's no pesky LED light required. You apply it like regular polish, and it lasts and lasts. You'll never see me bare-nailed again.

(You can check out my favorite color and critique my DIY job on my Instagram. )

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There are so many big beauty trends right now: Gel nail polish, liquid lipsticks, cleansing oils, face masks, highlighters -- the list goes on and on. And there are hundreds of different products that fall into each category.

This month, many of the best new beauty products follow these beauty trends -- but with a twist. (The gel polish is a DIY version that requires no light. The liquid lipstick is balmy and leaves behind a pretty stain.) And because many of these trends have been around for a while, the products are getting even cooler. The best new beauty products hitting store shelves in July 2016 are some of the most innovative I've seen in their respective categories. Get your credit card ready because if you haven't tried these trends before, now is the time.

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