Minimalist packaging? Check. Incredible science-backed, simple formulas? Check. No-fuss approach to beauty and life? Check. Verso has all the credentials to be a cult Scandi beauty brand. Backed with research at the Karolinska University Hospital in Solna, Sweden, this superhero night cream is formulated with a vitamin A derivative, Retinol 8, that's thought to be eight times more effective than traditional retinol.
Keep a Scandi blond hair color looking bright and never brassy with this color-preserving conditioner. It fights frizz and hydrates normal, dry and recently colored hair without making it feel greasy. The Scandinavian beauty brand is developed by a mother-daughter duo and uses "Scandinavian gold" aka cloudberry, plus, volcanic minerals and glacier water in its formulas.
Suds up with this natural and organic multipurpose wash made on the west coast of Sweden. The moisturizing formula stimulates cell renewal while simultaneously calming skin, thanks to lavender and grapefruit essential oils. (Oh, and bonus: The combination also makes the body wash smell amazing.)
We know & Other Stories for being H&M's chic sister brand, but don't let the fabulous clothes distract from its expansive beauty offerings. The Stockholm-designed skin and makeup range is the perfect finishing touch to an effortless Scandi look. This moisturizing cheek and lip tint imparts the perfect amount of color for a soft, youthful finish. It can be layered on to increase the intensity.
Let's hear it for Finnish beauty with Lumene. All of the brand's products are inspired by the splendor of Finland's landscape. Apply a few drops of this concentrated essence and skin will glow like a Finnish sunrise thanks to two types of hyaluronic acid, antioxidant-rich wild Arctic cloudberry and pure Arctic spring water.
