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It's Official: Millennial Pink Is the Most Popular Lipstick Shade

Think we've reached peak millennial pink? A new study shows the hue is the most popular color globally.

by Heather Cichowski  |  COMMENT

PHOTO 5/12
Bobbi Brown Luxe Matte Lip Color in Nude Reality, $37
Bobbi Brown Luxe Matte Lip Color in Nude Reality, $37 Don't get confused by the name of this lipstick. As you can see from the bullet, it's not beige. It's a flattering pale baby pink that has the potential to be your new favorite my-lips-but-better pick. The Luxe Matte formula is unique because it has pure matte powder pigments and oil-infused powders that deliver a plush, matte, full-coverage finish that stays on for up to 12 hours.

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