6 Gender-Neutral Beauty Brands That Are Shaking Up the Industry

Founded by a husband-and-wife duo, Asarai has developed a gender-neutral skin care line, all packaged in the color yellow. The brand believes that the color yellow resonates with all genders and ages, and the line was created with the hope that genderless beauty products can encourage more diversity in the industry. Asarai's products are made with all-natural ingredients sourced from Australia, including Australian red and white clay, seaweed and Kakadu plum. Start with Asarai Sleepercell Retinol Serum, $45, Asarai Earth Tones Face Mask, $29, and Asarai Power Trip Vitamin Oil, $50.