5 Beauty Products Plus-Size Icon and Founder of Megababe Katie Sturino Can't Live WithoutWe chat with the force behind Thigh Rescue and Rosy Pits |
Body positive activist and founder of Megababe Katie Sturino is a breath of fresh air in the oft pretentious worlds of fashion and beauty. The internet influencer turned entrepreneur consistently tackles some of the most unsexy product categories, like thigh chafing and boob sweat. But in a fun, approachable way. Her products have cheeky names (like best-seller Rosy Pits, $14) and bright, eye-catching packaging helping to normalize conversations about embarrassing issues. Megababe's first product, Thigh Rescue, $14, sold out in a week.
Now, three years since launching Megababe, Sturino continues to develop and launch industry-impacting products while growing her personal brand, which includes a podcast, an Instagram account boasting 561,000 followers and plenty of projects thanks to representation by powerhouse agents at WME.
We caught up with Sturino to chat about all things beauty.
Image via Steven Ferdman/Getty Images Entertainment/Getty
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