This is one of the most popular drugstore mascaras, and it's known for its volumizing effect, making lashes appear fuller and thicker. The large brush makes it easy to apply the formula and separate the lashes.
The wand features a brush that has bristles of varying lengths and thickness to coat each lash evenly, root to tip, giving them a natural-looking lift and curl. The formula is lightweight and won't weigh down lashes, is clump-free and long wearing.
The formula is infused with a blend of olive esters, rice bran wax, and provitamin B5, which work together to condition and strengthen lashes. It provides buildable, clump-free, dramatic coverage, and layers without clumping or flaking.
Sweat and humidity resistant, this mascara provides long-lasting wear without smudging or flaking. The pitch black pigment is striking, but is also easily removed with warm water, which makes it convenient to use and remove.
