GET FREE SAMPLES

sign up for our newsletter to get free sample alerts

19 Incredible Ulta Buys You Won't Believe Are Less Than $10

Don't set foot in an Ulta without reading this first.
Photo 8/20
Essence Eye Love Essentials Kit, $8.99
This little makeup kit is as useful as it is cost-effective -- it includes two types of liquid eyeliner, and a mascara. Essence is known for its inexpensive yet high-performing products -- which makes this set well worth checking out.

Buy now

Photo 9/20
Tonymoly Kiss Kiss Lip Essence Balm, $9.99
Whether you just like the look of this adorable little lip treatment in your makeup bag, or if you're looking for the perfect, quirky little present for your co-worker, this lip-shaped lip balm is a real winner. After all, no one does ultra-cute packaging quite like Tonymoly does.

Buy now

Photo 10/20
Ulta Collection Rainbow Highlighter, $10
So this isn't technically less than $10 (it's $10 even) -- but we'd be remiss if we didn't include it. The formula is superpigmented, and it happens to look as beautiful swiped across the tops of your cheekbones as it does in the pan.

Buy now

Photo 11/20
Pacifica Sugared Amber Dreams Hand Cream, $9
This hand cream absorbs quickly, whilst leaving behind a sweet but not too sweet aroma. And don't you love the tiny unicorns on the tube? Suffice it to say, it lives up to its dreamy name -- plus, it's Pacifica, which means it's natural, vegan and cruelty-free.

Buy now

Photo 12/20
Burt's Bees Lipstick, $8.99
Looking for a quality lipstick that won't leave too big a dent in your wallet? Look no further than Burt's Bees. They may be known for their lip balms, but their forays into cosmetics have all been pretty successful, and this lipstick is no exception. The shade Crimson Coast is especially perfect if you're looking for a deep, classic red.

Buy now

BY ROSIE NARASAKI | SEP 29, 2017 | SHARES
VIEW COMMENTS
Full Site | Terms & Conditions | Privacy Policy
TotalBeauty is a property of Evolve Media Holdings, LLC. © 2025 All Rights Reserved. | Affiliate Disclosure: Evolve Media Holdings, LLC, and its owned and operated subsidiaries may receive a small commission from the proceeds of any product(s) sold through affiliate and direct partner links.