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8 Must-Try Beauty Product Trends for 2018

From dessert-themed beauty products to holographic makeup, here are some of our favorite beauty trends from the 2018 TotalBeauty Awards.
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The Jelly Texture is In
Bouncy beauty products are on the rise in a major way — and it goes across all categories. You'll see the distinctive texture popping up everywhere, from jelly conditioners to jelly highlighters, and the fun factor is undeniable. This isn't a case of form over function, though — in many cases, the innovative jelly texture improves the product while also putting that extra smile on your face.

The Farsali Jelly Beam Illuminator, $40, made quite a splash on the makeup scene and it's tough to argue with that buildable high-wattage glow. Then, there's the Drunk Elephant Beste No. 9 Jelly Cleanser, $34, — between its jiggly texture, light cantaloupe scent and gentle, makeup-busting foam, you're sure to fall in love. Gel moisturizers have also been rising in popularity lately and the Shiseido Waso Clear Mega-Hydrating Cream, $38, is definitely a standout in the category with its nifty, translucent texture and mega-hydrating formula.

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A Micellar Update
Micellar water has been popular on the scene for a while but lately, it's been making an even larger bid for world domination. Confined to being just a gentle makeup remover no more, micellar water has now expanded into various hair and skin care categories and it's making everything it touches better.

We're a sucker for the Herbal Essences Refresh Micellar Water & Blue Ginger Shampoo, $5.99: thanks to the micellar water, it's so lightweight and pleasantly foamy (and the spicy ginger scent is to die for). The Garnier SkinActive Micellar Foaming Gel Facial Cleanser, $6.69, also caught our eye — it's everything you love about the brand's cult favorite micellar waters, except in gel form. Then, there's the Dove Anti-Stress Micellar Beauty Bar, $5.49, which cleanses and lathers like a treat with an uplifting fresh scent to boot.

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Spage-Age Holographic Glow
Holographic makeup has been everywhere lately and it's easy to see why. After all, what's not to love about multi-dimensional sparkle? With the help of some iridescence, it takes regular shimmer and basically maxes it out to the nth degree.

For true holographic beauty aficionados, the Anastasia Beverly Hills Moonchild Glow Palette, $40, is a must-have. It features not one, but six gorgeous shades all in various levels of holographic-ness. Fans of the look will also get a kick out of the Milani Stellar Lights Holographic Lip Gloss, $9, which gives you that coveted iridescent glaze at a wallet-friendly price. Last but not least, there's the Too Faced Diamond Highlighter Powder, $34, a gorgeous product that strikes the perfect balance between a subtle glow and some unicorn-worthy iridescence.

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Nutty for Coconuts
Coconut is by no means a trend that's confined to 2018 alone, but we were so impressed with all the coconut-themed products that were selected for this year's TotalBeauty Awards. There's just something about that refreshingly sweet smell that transports you right to a white sand beach — and that's a feeling that'll never go out of style.

Too Cool for School Coconut Milky Oil Shower Moisturizing Body Wash, $20, earned a permanent spot in our shower caddies with its skin-soothing emollient lather. We also enjoyed the scalp-saving properties of the innovative Briogeo Scalp Revival Charcoal + Coconut Oil Micro-Exfoliating Shampoo, $42. As for the Skinfix Coconut Water Hydrating Mist, $10.50, they're absolutely ideal for keeping at your desk for refreshing midday spritzes.

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K-Beauty Continues to Reign Supreme
After a few years on the scene, it's becoming clear that Korean beauty products are here to stay in a major way. More and more brands are making their way stateside and there's something for all skin concerns, price points and personalities. Now you can build a whole 10-step skin care routine built entirely on Korean skin care alone, easy as pie.

I Dew Care made major waves with its viral I Dew Care Disco Kitten Illuminating Diamond Peel-Off Mask, $23, a silvery-chrome mask that's as fun to look at as it is effective to use. We also found ourselves falling hard and fast for the AmorePacific Vintage Single Extract Essence, $145, a true, luxurious treat for your complexion. And for fans of Belif's cult-favorite moisturizer, there's now the Belif Moisturizing Eye Bomb, $48, a new eye cream envisioned along the same lines.

BY ROSIE NARASAKI | APR 25, 2018 | SHARES
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