Baby Magic formulas are tear-free, free of parabens, phthalates, sulfates and dye to keep your baby safe. While the brand has been around for decades it remains relatively under-the-radar, which is a shame because the products are all affordably priced, part of the brand's proceeds are donated to Baby2Baby and the formulations are cleaner than many competitors lining drugstore aisles.
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This clean skincare brand uses simple ingredients to target diaper rash, eczema and other skin sensitivities. Created by a mom and eczema sufferer, EmBeba formulates all products with natural and naturally-derived ingredients and everything is free of fragrance and cruelty free. The star product is the Embeba Don't be Rash Diaper + All Over Balm, $14.99, which, if you're a new mom, you'll come to swear by to protect and treat your baby's bum.
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Goddess Garden launched a Baby line that includes bath, body as well as mineral suncare products. Given the hormone disruptors thought to be in chemical sunscreen it's crucial to make sure all suncare products are mineral-based. The brand is also vegan, cruelty-free and affordably priced.
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Given that they're worth half a billion dollars, you probably know Arbonne, but few people realize they have a small but worthy baby collection. The line-up includes a Hair & Body Wash, Body Lotion, Diaper Rash Cream and Mineral Sunscreen SPF 30. The products are formulated with antioxidants, vitamins and soothing botanicals and all have been developed with sensitive skin in mind.
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An early adopter of sustainable practices as well as one of the first baby beauty brands to focus on organic ingredients, Nature's Baby Organics follows the European Union standards — considerably more stringent than American ones — and as such is free of over 1,400 harmful chemicals that are present in many competing products. Products are minimally processed and thoughtfully formulated making for an effective and extensive range that includes everything from shampoo, conditioner and body wash to sanitizer, soothing rub and ointment.
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