A duo of moisturizers — namely rosehip seed oil and vitamin E — keep your pout hydrated; long-wearing, transfer-resistant color keep it looking perfect all day long. Bonus points for the supercool applicator, an angled doe-foot that's also bendable and flexible, helping you paint the color perfectly along every curve and contour.
Thanks to a gel-based formula, this color completely coats your lips, yet still feels as light as a gloss. (The brush-like tip also makes for silky smooth application.) Each of the 12 shades is just as vibrant and saturated as the next, and with names that play off the 'gel' concept, they're sure to make you giggle. Our personal fave: 'Don't Be Gelly.'
A special applicator (an angled doe-foot with a concave edge), distributes this full-coverage matte color perfectly across your pucker. Take your pick from the six matte hues, or any of the four liquid metallics, all of which are surprisingly wearable.
We've tried a LOT of lipsticks in our day, and this remains one of the longest-lasting ones we've ever used, always staying on our lips instead of coming off on our coffee cup. There's a whopping 40 shades to choose from, in both comfort matte and metallic finishes. Pro tip: Don't press your lips together after applying this. Let the color set, then layer another coat on top if you want to (but you probably won't need to).
The name says it all. This creamy matte does a great job at staying put — never bleeding or feathering — and also contains avocado oil and vitamin E to help soften your lips. Bonus points for the impressive line-up of 27 different shades.
