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These Are the Virtual Makeover Tools You Need to Try

We tried the most popular virtual makeover apps for road-testing makeup shades and hairstyles. Check out our photos
Photo 8/10
Mary Kay Virtual Makeover (Mary Kay)
Price: Free

Ease of use: Pretty easy, but crashes frequently

Features: Upload your selfie to experiment with a slew of Mary Kay products: foundation, concealer, eye shadow, eyeliner, mascara, lipstick, the works. Once you've built your ideal makeup look, the app generates a list of all the products you selected, allowing you to make a direct purchase.

Final verdict: The textures and colors of the products looked pretty authentic, other than my digital lipstick, which made me look like I drank too much fruit punch. Because Virtual Makeover works only with a photo, and doesn't have the virtual-mirror technology offered by competing apps, this app seemed a little dated. Also, makeup-risk-takers may be bored by this app; as makeovers go, this one is pretty tame.

Rating: 2.5/5

Photo 9/10
Perfect365 (ArcSoft)
Price: Free for iPhone and Android; optional upgrades, $1.99 each

Ease of use: So-so; the start-up is quick, but the interface is a hot mess

Features: Perfect365 aims to be the "you but better" selfie-editing app, like a pocket-size professional retoucher. After you upload a photo, a range of filters perfect your appearance, amping up the brightness of your skin tone and eyes as well as more significant tweaks. You can also add makeup, a new hairstyle, or test-drive a fantasy hair color.

Final verdict: This is an awesome app for punching up an online dating profile pic; with a few taps, my skin looks amazing, and my cheeks appear as rosy as a newborn babe's. As fun as it is to apply the virtual makeup, none of the shades are based on actual products, meaning you can't replicate any of the looks IRL. Points for the rainbow hair filter, though.

Rating: 3.5/5

Photo 10/10
Hair Color Premium (Modiface)
Price: $1.99 for iPhone and Android

Ease of use: A breeze

Features: If you want to see how you'd look with just about any hair color on the spectrum, Hair Color Premium can make it happen. Upload your photo and tap through a range of blonde, red, brown or "exotic" hair colors, adjusting the color intensity and shine, if you like. You can also create a custom hue or use the Shade Match feature, which will color-match anything you can snap with your phone's camera. And you can add sunglasses or a hair accessory, because of course.

Final verdict: If you're contemplating a hair-color makeover -- especially a non-traditional hair color -- this is $1.99 well spent. And Shade Match is simply brilliant; I've never wondered what I'd look like if I color-coordinated my hair to my miniature poodle, but now I do, and isn't that awesome?

Rating: 4/5

Sure, the arrival of the new year presents a great excuse for making self-improvements. But if you don't want to spend more time at the gym, do a juice cleanse or buy new mascara, these free smartphone apps are a pretty cool shortcut to your new year makeover (or, at the very least, a bangin' Facebook profile pic). We tried four beauty apps on our road to selfie-made perfection -- and took photos along the way. Here's how they fared.
BY KATIE MCCARTHY | JAN 17, 2017 | SHARES
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