When Melissa Butler and her business partner Rosco Spears of New York City launched The Lip Bar in 2012, they were incredibly frustrated with the beauty industry. They asked themselves, "Why did lipsticks only come in a limited range of colors?" Fast forward to now and the beauty brand is sold in Target and offers 16 different nude lippies in an inclusive variety of tones, formulas and finishes.

Image via @thelipbar

Epara Skincare is one of the first premium, multicultural skin care brands to be carried by Barneys. Created by Nigerian-born Ozohu Adoh, the line caters to skin care issues affecting women of color with high-quality products derived from the rich soils of Africa.

Image via @eparaskincare

KJ Miller and Amanda E. Johnson created Mented Cosmetics because they believe every woman should be able to find herself in the world of beauty. Their collection is filled with nude and red lip colors that fit every darker shade and tone. These days the makeup brand has a pop-up at Macy's holiday marketplace in New York in November and has big plans to extend the line into every major color cosmetics category by the end of 2019.

Typically not much thought goes into purchasing a brush, but the founders of Blazon are here to change the hair care game. The brand's boar bristle brush promotes scalp health by efficiently spreading natural hair oils, and it's ideal for wavy, curly and straight hair. Best of all, the brush is included in this year's Grammy gift bag that will grace the hands of Pink, Ariana Grande and Cardi B., so you can be sure your hair care arsenal is top-notch.

As a Southerner, vegan skin care expert, traveler and former African Diaspora historian, Niambi Cacchioli is always in awe of African Diaspora. And after living in Europe for 12 years where fresh food became her go-to and apothecaries became her pharmacies, she decided to launch a line loaded with natural butters, oils and floral waters. There's not a single item we aren't coveting from the collection.