Don't wash your freshly colored locks for 72 hours
We know it's hard, but the color payoff is so worth it. Red hues fade quickly, so resist the urge to shampoo for just three days — we know you can do it! Color-safe dry shampoo will be your best friend during this time.
Again, because these colors fade quickly, Pelusi recommends his clients use a sulfate-free, color-protecting shampoo and conditioner like one from his Collagen Color Guard line of hair products. He suggests you ask your own stylist/colorist for their recommendations to "best maintain the color and health of your hair." You'll want to avoid washing your hair every day, instead, opt for washing on the second or third day to further prevent fading.
Pelusi recommends booking a follow-up appointment one to two weeks earlier than normal to tone the highlights and keep them vibrant and glossy. He also notes that as we slide into the final quarter of the year, lots of stylists book up quickly. Make sure to schedule your appointments around the holidays in advance to keep your hair looking gorgeous into the new year.
