Eco-chic beauty always seems to have a major moment in the springtime but Wendi Berger, creator of the certified natural fragrance brand Pour le Monde, says the sustainability theme is continuing to emerge in the fragrance world. "There is a surge in perfumes that are sustainable, eco-friendly and transparent with their ingredients," she says. "We've also seen consumers crave scents that are vegan and cruelty-free as well."
To indulge in sustainable scents this spring, Berger suggests Pour le Monde Together Eau de Parfum, $82, as it's free of harmful chemicals and additives and is also cruelty-free.
To indulge in sustainable scents this spring, Berger suggests Pour le Monde Together Eau de Parfum, $82, as it's free of harmful chemicals and additives and is also cruelty-free.
In addition to sustainability, fragrance companies that give back are also a spring highlight as Mindy Yang, owner of Perfumarie, says LVMH is already adopting this concept. "Companies with a luxury positioning that give back (social good) are enjoying a spotlight," Yang says.
One such socially conscious brand is Sana Jardin, which has partnered up with The Beyond Sustainability Movement to help impoverished women by providing them with financial opportunities and helping them develop necessary business skills. Sana Jardin Berber Blonde, $225, contains delicious spring-ready notes of shimmering Moroccan orange blossom and North African neroli oil.
One such socially conscious brand is Sana Jardin, which has partnered up with The Beyond Sustainability Movement to help impoverished women by providing them with financial opportunities and helping them develop necessary business skills. Sana Jardin Berber Blonde, $225, contains delicious spring-ready notes of shimmering Moroccan orange blossom and North African neroli oil.