Founded by former Wall Street executive Nancy Twine in 2013, Briogeo has since found major success on the shelves of Sephora and more. The brand uses natural ingredients in its products, including the ultra-popular Briogeo Don't Despair, Repair! Deep Conditioning Mask, $36, which is 98% naturally derived.
Image via @briogeo
Like Briogeo, Skin Inc was also founded by a high-powered businesswoman: Sabrina Tan worked in the tech industry before founding her brand. Skin Inc is known for its customizable serums, made possible by its patented encapsulation technology from Japan. All the serums are quite pretty but for the full experience, you're going to want to try the Skin Inc My Daily Dose Custom-Blended Serum Set, $84. You get to choose three separate serums to target different skincare concerns, then mix them all up together.
Image via @iloveskininc