This classic, mainstay mascara is beloved by makeup artists. Brandy Gomez-Duplessis, celebrity makeup artist and co-founder of Entitled Beauty, considers it a mascara that will always have a home in her my makeup kit, both the Original and the Carbon Black (note: the only difference between the two hues is the dramatic heaviness of the color in the Carbon). "What I like about both items is the thickness it gives the lashes as well as the formula's ability to leave lashes soft and free of clumping," she says. She also loves how gentle it is on the eye area. "If I was working on a client with sensitive eyes, I know she or he would not have any problems with the formula," she adds.
Although makeup artist Lori Hamlin Penske has only been using this lip balm for a few years, she says she's used it every day since she first tried it. "I keep it in my kit at all times and replenish it constantly!" she says. "It's perfect for every one of my clients, male or female, and it is formulated without toxic chemicals, has added natural moisturizers, vitamins and antioxidants (coconut oil, shea butter and peppermint) to keep the lips smooth and hydrated and is safe enough for the most sensitive skins." She uses it alone or layered over or under lip color during every shoot.
A tried-and-true staple in makeup artist Erin B. Guth's kit is the original BeautyBlender. "This innovative sponge changed the game when it was introduced in 2007," she says. "Prior to its development, sponges were typically triangular and expendable. Its teardrop, edge-free shape and water-activated material makes it so versatile for applying makeup—plus, it's reusable, so the eco-friendly quality is always a plus!" If you're looking for a sponge that won't leave you streaky, she says there's no better bet than this one. Also, she recommends avoiding any of the knockoffs on the market, as nothing compares to the texture of the original.
While most people use a concealer in addition to a foundation, makeup artist and hair stylist Ulla Gaudin finds this cream cover foundation good enough to use for both applications. "Not only do they have a large variety of colors to choose so you can match your skin tone, but it is like three products in one: primer, foundation and concealer," she says. "It's extremely easy to manipulate to achieve the perfect coverage needed on each spot of your face—plus, it can go from super sheer to full coverage." Other aspects she loves include the hydrating vitamin E ingredient, its cruelty-free promise and how light it feels on your skin.
Healthy, vibrant skin makes applying makeup a whole lot easier. Not only is there less to clear up, but there's less of a need to apply colors since the skin is naturally vibrant. To help her clients achieve a naturally dewy and invigorated look, makeup artist Jessika Bekteshi turns to Odiele Rose Serum. "It's 100 percent organic and contains argan, rosehip, almond, jojoba and primrose oils, which help calm irritated skin and also act as an antibacterial," she says. "I also love the fresh scent of rosemary and rose oil." According to Bekteshi, all of her clients comment on how it makes their skin feel, which is all thanks to the nourishing ingredients, she says.