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Maria Sharapova Wants You to Eat More Candy

Plus, the new shopper's workout, hipster James Franco goes Gucci and more news we're talking about today
by Colleen Rush
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DIY caps for your lip gloss

DIY caps for your lip gloss
Nivea's "Style, Uncapped" campaign lets users create customized caps for the company's lip care line. Choose from more than 400 patterns and symbols, including a limited edition design created by Sarah Minkoff. Source

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James Franco the face of new Gucci fragrance

James Franco the face of new Gucci fragrance
Gucci has tapped actor/writer/artist/hipster icon James Franco to star in the print campaign for Made to Measure, a new fragrance for men set to launch in July. Source

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Play dress-up with Rachel Zoe

Play dress-up with Rachel Zoe
Celeb stylist Rachel Zoe hooked up with Crowdstar to create Covet Fashion, a mobile fashion game. Users can dress up virtual paper dolls in current-season styles from more than 60 real-brands like Cynthia Rowley, Joie, and Nanette Lepore. Source

Sharapova cashing in on her sweet tooth Most athletes go the healthy/sporty route for product endorsements and launches, so we're a bit surprised that tennis phenom Maria Sharapova released a line of sugar-laden candies. The line includes gummy lips, sour chews, and fruit-flavored gumballs in the shape of tennis balls. Source
BY COLLEEN RUSH | JUN 25, 2013 | SHARES
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