Kristin Ess, co-founder of The Beauty Department and stylist to millennial hair icons Lucy Hale and Lauren Conrad, just launched her own Target-exclusive brand of 15 hair products: cleansers, conditioners, styling products and treatments. One of our favorites is this styling powder, a multi-tasker that adds insane volume and texture to any style; Ess recommends using it to thicken braids.
Each of Ess' new products -- like this sulfate-free hair mask -- is formulated with a proprietary technology dubbed Zip-Up, designed to repair split ends and weak cuticles with keratin microbeads, plant proteins and marine algae. Despite luxurious ingredients and salon-quality packaging, the products are affordably priced at $14 or less.
Peach & Lily founder Alicia Yoon, a Korean-beauty authority, was just tapped to curate a selection of her favorite K-beauty products for Target. One of her picks: this moisturizer from Caolion, packed with ceramides and chamomile and free of parabens, sulfates and phthalates. The balm can be smoothed over skin for on-the-go hydration or tapped on cheekbones and brow bones for a natural-looking, dewy highlight.
Got oily or acne-prone skin? Then pick up this innovative scrub-mask. You'll feel it warm and tingle as it unclogs pores with charcoal, oatmeal, kaolin clay and sparkling water.
Korean beauty products like BB cream kicked off the trend of makeup/skin-care hybrids like this gem from Twenty Four/Seven. This radiant cream brightens skin immediately with glycerin and a fine, champagne-hued shimmer; it also improves skin texture and boosts radiance over time with adenosine, a yeast-derived ingredient that helps skin look younger and smoother.
