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TotalBeauty Awards 2020: Best Makeup Products

After testing countless makeup products to see how they work IRL situations, we've narrowed it down to these holy grail items. Check out the best makeup of 2020!
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Best Brows

Editors' Pick Winner: IT Cosmetics Brow Power Micro Eyebrow Pencil

Why: This brow pencil's fine tip allows for super precise application. The formula is just the right texture and the "universal" taupe coloring lives up to its name.

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Readers' Choice Winner: Em Cosmetics Micro-Fluff Sculpting Brow Cream

Why: We're always here for a good brow pomade and this one can play with the best of them. As its name implies, it's got a fluffy texture, which works to add volume and definition without ever feeling heavy, sticky, or crunchy.

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Best Concealer

Editors' Pick Winner: Charlotte Tilbury Magic Vanish Colour Corrector

Why: Though some of the shades look a bit intimidatingly orange, don't be afraid: This stuff is basically magic. It's lightweight and easy to blend and best of all, thanks to its color-correcting technology it blurs dark circles into oblivion.

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Readers' Choice Winner: E.L.F. 16HR Camo Concealer

Why: Sometimes, life just calls for super high-coverage concealers. This option fits the bill nicely. It covers just about anything and even better, it never goes all cakey.

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Best Eye Shadow

Editors' Pick Winner: Dominique Cosmetics Latte 2 Palette

Why: We love how this palette balances wearable neutrals with fun pops of color. And trust, these shadows are buttery-smooth, with great color payoff!

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Readers' Choice Winner: E.L.F. Liquid Glitter Eyeshadow

Why: There's nothing like a good glittery top coat eyeshadow — especially when it's as sparkly (and wallet-friendly) as this one.

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Best Eyeliner

Editors' Pick Winner: UZ by Flowfushi Eye Opening Liner

Why: Between its easy-to-wield brush tip and the absolute rainbow of colors to choose from, this liquid liner has become a fast favorite.

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Readers' Choice Winner: Wet n Wild Mega Last Breakup-Proof Liquid Eyeliner

Why: It's not every day that you find a liquid liner that a) sticks around all day, b) creates foolproof wings and c) costs roughly the same amount as a cup of coffee. This is what dreams are made of!

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Best Foundation

Editors' Pick Winner: Kevyn Aucoin Foundation Balm

Why: A little goes a long way! Just the teensiest dab is enough to cover your complexion, leaving you with skin so seemingly perfect you can't quite believe it.

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Readers' Choice Winner: Charlotte Tilbury Airbrush Flawless Foundation

Why: Thanks to its full coverage finish, this foundation does indeed leave your skin looking airbrushed and flawless. No filter needed!

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NOV 19, 2020 | SHARES
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