PRODUCT REVIEWS

The fragrance is much lighter than many other brands, making it pleasant during application.

This saves me soooo much money at the salon...it looks professional and multidimensional. Covers grey beautifully and the highlights are easy with their directions. Just wish I could buy EXACTLY the same base color for in between touch ups . Don't need to highlight every single time I do roots...

I've used this product off and on for years and have never been disappointed! My only frustration is that it appears harder to find than it used to be. Follow the instructions & you shouldn't be disappointed!

I used this product years ago because I wanted highlights in my hair but didn't want to pay big bucks at a salon for them. I used a different color than shown on this box, it was a medioum brown I think...but the entire system isn't easy to work with ...at least not for me...wouldnt buy this again

I have curly hair that darker brown, with grey temple at 37 yrs old...It's Thick and Hard to take color, long to keep it. This product was my real second, but really first attempt at home to save some $ and get MY result!. My first was really well received (herbal essence in 6B auburn) but too...