PRODUCT REVIEWS

I'm really impressed with how well this worked for me. I have naturally brown hair that I highlight heavily. My roots come in fast between dye-jobs, and are REALLY dark, so I sometimes use Sun-In on them to lessen the contrast and allow me a little more time. That just makes my roots a bit more...

I am a strawberry blonde and bought this to use for the summer. It works! My hair got lighter and more like I've been in the sun! Now, I should say that the bottle itself warns against using unless you're already blonde! It probably makes brown hair just look goofy... but on mine it worked...

I absolutely love this product! At the beginning of the summer I had medium brown hair. My hair usually naturally lightens from the sun but hadn't done much that summer. I didn't want to dye my hair but I definitely wanted it to look lighter. At first I was hesitant to buy this product because it...

It lightens your hair in a week. It really works with the lightening, but it causes a lot of breakage so use a lot of leave in conditioners. I would advise against using it a lot since it dries out your hair so much. You should buy it, just be careful with it.

I used it for about 6 months, initially loving it. It made my hair a lovely bright blonde, up from my naturally dark blonde colour. A few weeks ago I decided I didn't want to keep using it as I had to do it every couple weeks to keep my roots even. I went to my hair dresser, told him what I had...