"I have no look, just flat hair with zero style. I need to de-frump," said Jennifer, 44, whose hair really wasn't as shocking as some of the hairstyles we've seen.

Jennifer's hair is going to be a bold, Marcia Cross red, courtesy of Jason Backe, master colorist at Ted Gibson Salon and color director for Clairol. Tip: Before you dye, be guided by your skin tone. Jennifer's hint of natural strawberry gives Backe the go-ahead to take it to the next level -- a true red.

"Red fades the fastest, but you can maintain it at home easily," Backe says. Dye only the roots, leaving the length alone. Try a medium reddish blonde for a look like Jennifer's. Have a salon balance the color every three months. Between colorings, use a color-protecting shampoo and conditioner.

To neutralize Jennifer's reddish undertones, Turnbow starts by applying a primer (try Fresh Face Primer, $30). Then she applies a tinted moisturizer and concealer (under the eyes) to finish smoothing and brightening her complexion. Do you need a primer? Pick one of the best.

"The right makeup is key to making a new hair color look natural," says Turnbow, who used tones from Jennifer's bold hair and her eye color -- golden-orange eye shadow (try Bare Escentuals i.d. bareMinerals Eye Shadow in Citrus Twist, $12) and a shimmery peach blush (try Nars Blush in Deep Throat, $25). She finishes the look with a universally flattering pinky-peach gloss (see our favorite glosses here).