Why We Love It: This is the first lipstick designed to shape to every curve of your lips, and it promises to hydrate and bathe your lips in color for six hours.

Why We Love It: Dolce & Gabbana used the yellow and rose gold hues in their Spring 2014 show to give models a Sophia Loren vibe, which is all the reason we need to add this to our makeup bag.

Why We Love It: The cases are as colorful as the lipsticks themselves -- it's hard to choose between the lipstick shades and the patterns.

Why We Love It: Laura Mercier introduces two new limited edition colors (Golden Mist and Copper Sunrise) to her line of creamy sheer metallic shadows for a subtle take on the shimmer trend.

Why We Love It: A double-ended liner that lets you go from your daytime basic black to lined eyes saturated in shimmer for night.